Akshay Kumar Moves Bombay High Court Against Deepfake, AI Misuse of Personality Rights

Bollywood Actor Akshay Kumar has approached the Bombay High Court seeking protection of his personality rights, including his name, image, voice, and likeness.

The petition alleges unauthorised use of his identity through deepfake videos, AI-generated content, impersonation, and fake advertisements. Filed before Justice Arif Doctor, the petition seeks injunctions against such misuse on websites, social media platforms, and other digital media.

The actor has also sought protection against counterfeit merchandise bearing his identity. The Court has reserved its order after hearing the arguments.

[Akshay Hari Om Bhatia Vs Ashok Kumar].