Delhi High Court to Protect Aishwarya Rai Bachchan’s Personality Rights, Orders Removal of AI-Morphed Images

The Delhi High Court has indicated it will issue injunctions protecting actress Aishwarya Rai Bachchan’s personality rights after her plea against unauthorized use of her name, likeness, and AI-generated images.

Justice Tejas Karia said both broad and specific orders will be passed to curb misuse.

Senior Advocate Sandeep Sethi presented instances of AI-morphed intimate images and merchandise exploiting her persona, including a company falsely naming her as chairperson. 

The Court also directed the removal of 151 infringing URLs and listed the matter for further hearing on January 15, 2026.