Delhi High Court Directs Intermediaries To Act On NTR Jr.’s Personality Rights Complaint

The Delhi High Court directed social media and e-commerce platforms to treat NTR Junior’s suit as a complaint under the Information Technology (Intermediary Guidelines and Digital Media Ethics Code) Rules, 2021, and take action within three days. The platforms must also inform the actor about the action taken.

NTR Jr approached the Court alleging that infringing and defamatory material was circulating online, violating his personality rights.

The Court reiterated that parties must first exhaust statutory remedies under the 2021 Rules before seeking judicial intervention in takedown requests.

A formal order will be issued on December 22.

[Nandamuri Taraka Rama Rao v. Ashok Kumar/John Doe & Ors.]