Madras High Court Grants Interim Protection to Kamal Haasan’s Personality Rights

The Madras High Court granted interim relief to Kamal Haasan, restraining unidentified individuals and online platforms from creating, sharing, or commercially exploiting morphed and AI-generated images based on his likeness.

The Court prohibited unauthorised commercial use of Haasan’s image, name, and screen persona, including its use on merchandise without consent.

The Court, however, made it clear that satire, caricature, and other permissible forms of creative expression remain unaffected, and directed publication of the order to alert unknown infringers in the John Doe action.