Sunil Gavaskar Moves Delhi High Court to Protect His Personality Rights

Former cricketer Sunil Gavaskar has filed a petition before the Delhi High Court seeking protection of his personality rights, including his name, image, and likeness.

Gavaskar contended that various platforms were using his identity without permission, resulting in commercial exploitation and violation of his rights.

The Court has directed platforms to treat his petition as a formal complaint under the IT (Intermediary Guidelines and Digital Media Ethics Code) Rules, 2021, and decide on it within a specified timeframe.

The case highlights the growing concern over digital misuse of celebrity identities and the need for stronger safeguards against such violations.

[Sunil Gavaskar v. Cricket Tak (CricketTak557) & Ors.]