Tirupati Temple Takes Legal Action Against Unauthorised Sale of Tirupati Laddus

The Tirumala Tirupati Devasthanams (TTD), which manages the Tirupati temple, has initiated legal action against various entities for the unauthorised sale of Tirupati Laddus, a sacred offering bearing a Geographical Indication (GI) tag.

TTD clarified that these laddus are exclusively prepared within the temple premises and are not for commercial sale.

A U.S.based e-commerce platform, PushMyCart, falsely listed TTD as a vendor, triggering a legal notice. Following this, several sellers withdrew the listings.  

TTD warned that misuse of the laddu’s name damages its spiritual value and promised to protect the temple’s reputation and the faith of devotees.